The beginnings of Battistella
After learning the secrets of woodworking in the workshop of a master craftsman, Alfredo Battistella buys a little warehouse and starts making furniture. Battistella is born.
The genesis of Novamobili
It is a period of hard work, investment in cutting edge technology and new market trends. Alfredo Battistella begins to produce furniture and systems and founds Novamobili.
New management
The second Battistella generation takes over the company. The reins pass from father Alfredo, the founder, to son Mario who leads the group in the direction of growth, espousing tradition with new ideas, establishing the company as a benchmark in the world of furniture.
Headquarter
The Novamobili offices transfer to the main Battistella site in Pieve di Soligo (Treviso).
The first water-based paint system
The decision to introduce the first water-based paint system responds to the desire to promote environmental sustainability and safeguard the health of people.
Introduction of automated warehousing
The Cassioli F.A.S.T. automated warehouse permits storage without order commitment, optimization of space and production times, reduction of errors and damaged goods, while guaranteeing better operator safety.
Introduction of automated metal machining
Automated custom machining draws inspiration from the potential of the system used in the eyewear industry for small parts.
The control system has pick to light shelves where a light and a display guide operator picking by indicating picking slot and quantity.
The Nidi brand launches
The design project to create spaces where first kids, then teens can find their perfect space to grow in, just like in a nest.
Cinquanta3 launch and Novamobili flagship store opening
Cinquanta3 is the group project that manufactures flexible modular furniture for home and public spaces. The first Novamobili flagship store opens in Milan.
Manufacturing plant upgrade
Battistella upgrades the factory with a 750 sq.m manufacturing plant.
Organic water-based paint
Twenty years after bringing in water-based paint, we have shifted to an even more sustainable process using organic water-based paints that offers an annual CO2 saving of about 8.5 tons.
Expansion of the headquarter site
The new and existing building is linked via a glass walkway that connects the old headquarter with the new site: 3,300 sq.m over three floors of Novamobili, Nidi and Cinquanta3 brand showrooms and extended commercial offices.